Business Model
Revenue Streams
1. Club Revenue Share Model
- Performance-Based: 15-25% of club's fan token revenue
- Engagement Bonus: 5-10% bonus for high engagement clubs
- Growth Incentives: Revenue share increases with fan base growth
- Tier System: Higher tiers = higher revenue share percentages
2. Transaction Fees
- 2.5% on all token transactions
- 1% on marketplace sales
- 0.5% on reward distributions
3. Brand Partnerships & Sponsorships
- Sponsored Challenges: $5K-50K per campaign
- Brand Integration: $10K-100K per partnership
- Exclusive Content: $2K-20K per piece
- Event Sponsorships: $20K-200K per event
- Influencer Collaborations: Revenue share with brands
4. Success-Based Pricing
- Fan Acquisition Cost: Clubs pay per new fan acquired
- Engagement Metrics: Pricing based on fan engagement levels
- Revenue Performance: Percentage of club's increased revenue
- ROI-Based: Clubs pay based on return on investment
Target Markets
Primary: Professional Sports Clubs
- Size: 500+ major clubs globally
- Revenue: $30-50M per club annually
- Pain Point: Need better fan engagement tools
- Opportunity: $15-25B market
Secondary: Fan Communities
- Size: 2.5B+ sports fans globally
- Pain Point: No way to monetize engagement
- Opportunity: $8-12B market
Tertiary: Content Creators
- Size: 50M+ sports creators
- Pain Point: Limited monetization options
- Opportunity: $5-8B market